Innovative Ways of Giving Back to the Community

In regards to corporate social responsibility at COBS Bread we do a few things mainly the end of day giving which is our biggest form of giving back to the community and that isn't we provide all of our end of day bread to various charities across Canada such as the food bank or Salvation Army we also have a national partner that we work with and their name is breakfast club of Canada and they provide breakfast nutritious breakfast 2 kids who come to school at risk of not having a proper breakfast and that's a really big problem with 1 in 5 kids who are currently at risk of coming to school without a breakfast and we raise money for them every year as well as we also provide some of our end of day giving bread to them as well in addition to that we also have various fundraises that each bakery or franchise will run and they are predominantly run by the franchise and we really encouraged them to do that and we set up the programs through our it systems so they can manage it very easily and it will call that 1 Dar razor for me and for my family the IT system so they can manage it very easily and we call that one dough raiser. For me and for my family, the reason we do focus on corporate social responsibility is because we’ve always had to belief that if you support the community they'll support you and we see that evident in our bakeries and we continue to try and focus on that and it works when you support the community they will in turn support you and we see that time again right now it's somewhat a bit differentiated but in the future it'll be an absolute must. If you want to attract the next generation of people into your business if you wanted grow next 10 to 20 years you need to have a corporate social responsibility program in place, otherwise you won't be able to get the talent that you want to achieve the goals that you want with your business.