Upkar Arora

Upkar Arora

Upkar Arora is CEO of Rally Assets, formerly Purpose Capital. Prior to joining Purpose Capital, Upkar founded and led Illumina Partners, a boutique advisory firm that specialized in strategy, operations, M&A and finance. He has also been actively engaged in the social finance sector over the past seven years, investing in enterprises committed to social impact and generating positive, scalable and sustainable social change.