Communication is a Delicate Dance

Messages can be misinterpreted, ideas can be misunderstood, and we often say more with our bodies than we do with our words. In a family business context, there is an added level of complexity in regard to balancing family and business communication.

Dad, I have something amazing to share with you it's great. You're getting married! No, no girlfriend remember OK so what's up OK you know how hard it’s been to keep track of client information right OK well I found a solution I'm talking orders special request information all of it taken care of. Wow, sounds like magic now is this going to cost us 20 people no it's all in the software. Meaning? Okay a friend of mine showed me his customer relationship management software all we have to do is buy the software install it on our reps computers and the information gets shared over the Internet I mean we never have to worry about losing information ever again. Sort of like a form of email? No dad email is like dinosaur compared to this this is more like a shared hard drive-in the cloud. Okay, so like little USB keys but they're connected to everyone's computer...I don't know if this is necessary Michael our current system has been working fine for years and your idea sounds a little pricey buying into a cloud can't be cheap. Dad, I know this might take a while for you to wrap your head around this one but trust me everybody's doing it it's worth it alright. Buy into a cloud, you're funny.